January 2022 Presidents Message
A new year is upon us, and it is an extra special time for the credit union. We have persevered through two years of a pandemic and remained committed to providing excellent member service and new opportunities for our members to bank 24/7 from anywhere. We are working hard to optimize processes to create the most frictionless experience for you, our valued members.
More importantly, the AmeriChoice leadership team has identified that in this ever changing world, your credit union must be current in its mission and vision, and values. It was imperative for the team to reaffirm our commitment to members, recognizing the importance of tradition while embracing innovation. Through thoughtful research, discussion, and reflection, we are proud to share the new Mission, Vision, and Values of AmeriChoice Federal Credit Union:
Inspire financial success through education, personalized service and innovation.
Be a vital and visible catalyst of community growth through member empowerment.
We will always Advocate for our members and be their trusted financial partner.
We are Passionate about outstanding member service, always.
We will Impact our members and communities through education and innovation.
We will lead with Empathy and respect the needs of the individual members.
Refreshing these pillars of AmeriChoice was not a light undertaking. This revitalized commitment to our members and the community reinforces the strong foundation of AmeriChoice and our first 50 years in Central Pennsylvania. Looking towards the future, we will have many opportunities for community and individual financial education through our award winning program, and will be sharing throughout 2022 exciting additions to our product and service offerings to provide a more streamlined banking experience.
Thank you for choosing AmeriChoice to be your trusted financial partner. Our commitment is stronger than ever to help all of our members achieve their financial goals in 2022 and beyond.
Best Wishes for a prosperous New Year,